Eli lixesha lokuqaliswa kwemveliso entsha engapheliyo.
Njengeyona sithuthi siphambili sophawu lwegama, phantse yonke inkampani inqwenela ukuqulunqwa, ukupakisha okuyila ukumela uphawu lwayo.
Phakathi kokhuphiswano oluqatha, ukupakishwa okugqwesileyo kubandakanya imveliso entsha engoyikiyo, ngelixa iphinda ivuselele ukuthanda kwabathengi kunye nokuvakala.
Ke kufuneka ziphuhliswe njani iimveliso ezitsha ukunqanda "ukuphuma"?
Okokuqala, kuphephe ukukhohlisa kwaye uqinisekise ukuba kukho into.Ukupakishwa kufuneka kunxibelelane namaxabiso ebhrendi anentsingiselo ngokuchasene nokusukela iintsingiselo zexeshana.Misela indawo eyomeleleyo kunye nesiphakamiso sexabiso.
Okulandelayo, lungelelanisa ukuqhelana nezinto ezintsha. Gcoba ukupakishwa okutsha kwilifa lemveli ngelixa utofa isitayile esitsha.Dibanisa i-classic kunye ne-contemporary cues ukuze uzive ungekho nostalgic kunye nanamhlanje.
Ukongeza, lungisa ukusebenza.Qwalasela ukuphatheka, ukukhupha, kunye nobukho beshelufu.Ukupakishwa kufuneka kubonise ngokufanelekileyo kwaye kuhambise amava emveliso.
Ekugqibeleni, vavanya ngokubanzi kunye nabathengi.Fumana ingqiqo kwiimbono, iimeko zokusetyenziswa, kunye namanqaku entlungu.Lungisa uyilo ngokuphindaphindiweyo ngokusekelwe kwingxelo.
Ngophuhliso olucwangcisiweyo olusekwe ekuqondeni abathengi, ukupakishwa okunempembelelo kunyuka ngaphezu kwe-hype edlulayo.Iimveliso ezisebenza ngokunyanisekileyo kwizizukulwana ngezizukulwana ziya kuvavanywa ixesha.Nangona amaza okwenziwa kwezinto ezintsha esanda, ukwenziwa kwe-stellar branding kusabambelele.
Ixesha lokuposa: Aug-16-2023